Choosing Quality and Sustainability: Why We Use BCI Cotton in Our Lingerie

BCI cotton, or Better Cotton Initiative cotton, is produced through sustainable farming practices that aim to minimize the use of harmful chemicals, optimize water usage, and promote better working conditions for farmers. This initiative focuses on improving the environmental, social, and economic aspects of cotton farming, ensuring a more responsible supply chain.

At Oola, we incorporate BCI cotton into our Curve Cotton Lingerie range to provide high-quality, comfortable, and stylish lingerie that aligns with our commitment to sustainability. By using BCI cotton, we ensure that our lingerie is not only gentle on your skin but also kinder to the planet. Each piece is crafted to offer the perfect fit and feel, while also contributing to a positive impact on cotton farming communities and the environment.

While BCI cotton might cost more, it reflects our core values and long-term commitment to making the right choices for our customers, our planet, and our suppliers. At Oola, we are here to stay and uphold these principles in everything we do.